Director of Marketing & Events | HealingUS Centers - 2012 to Present
Insight Integrative Health & Wellness Center, Relevance Behavioral Health, CFC Loud N Clear Foundation, B House Sober Living Homes
Responsible for brand development of all four HealingUS Centers including but not limited to; website design, social media marketing, public relations, and event management
Responsible for producing over 20 annual cultivation and flagship events resulting in over $1.4 million raised for company’s nonprofit division, CFC Loud N Clear Foundation
Oversee and implement annual marketing strategies such as fundraising campaigns and events, digital marketing, speaker engagements, trade show/conference set up and media opportunities on NJ 101.5, as well as a multitude of other media outlets
Manage and assist in the development and activation of overall Foundation strategy according to brand and business goals and initiatives.
Work closely with the company’s donors and key personnel
Manage interns and other creatives; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations to share our services and message
Program Director | Freelance - Camp Happy Days - January 2017 to July 2017
Developed a theme and produced a week long sleep away camp for over 400 children with Pediatric Cancer in South Carolina
Updated and established program policies and procedures
Trade Analysis & Foreign Market Research Intern | World Trade Center
Created an International Marketing Strategy for The New Primal in Asia Pacific, New Zealand / Australia, and Chinese markets
Analyzed foreign based competition and consumer demographics to determine distribution and promotion strategy amongst numerous wholesale and retail locations.
International Copywriting Intern | CDM World Industry, Pharmaceutical Marketing
Gained copywriting & annotation skills compliant with strict FDA regulations
Clients include: Noven Pharmaceuticals, Inc., Teva Pharmaceutical Industries
Brands include: Paragard®, Minivelle®, Quartette®
Experienced Director of Marketing & Events with a demonstrated history of work in the healthcare, fitness, outdoor, and nonprofit industries. Strong operations professional seeking new opportunities and growth.
B.S. International Business Spanish & Anthropology
College of Charleston, Class of 2015
Proficient in Spanish Language reading, writing, & communicating.
Founder of CofC’s Outdoors Club
CFC Loud N Clear Foundation
Jan 2012 to Present
Peer Leader & Travel Organizer
Jun 2008 to Present
Adobe Creative Suite (Photoshop, InDesign, Illustrator)
Hootsuite, Planoly, Buffer
I was asked to create a manual and magazine to showcase the work of the nonprofit organization, CFC Loud N Clear Foundation. This magazine is used at outreach events, trade shows, and to educate donors on the importance of the mission.